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Software & Information Industry Association

The Software & Information Industry Association is the principal trade association for the software and digital content industries. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age.


 

SIIA Digital Discourse

How The Intimacy of Social Has Changed the Marketing Game
I reach my 30ish nephew Glen, a PR pro, by texting. So I texted Irma, a friend a little older. She didn’t
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DMIC14 Speaker interviews: Rebecca Clayton, CMO, EMAP
Rebecca Clayton is CMO at EMAP, the B2B media business that is part of Top Right Group. Rebecca spoke at the IIN
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DMIC14 speaker interviews: Simon Alterman, VP & Lead Analyst, Outsell
Simon Alterman is VP and Lead Analyst at Outsell, and spoke at the IIN Digital Media Innovation Conference in London on 8
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DMIC14 Speaker interviews: Marc Hartog, CEO Apptitude Media
Marc Hartog, CEO of Apptitude Media, took part in two panels at the Digital Media Innovation Conference, organised by the Information Industry
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DMIC14 speaker interviews: David Foster, CEO, Business Valuation Resource
David Foster is CEO of Business Valuation Resource, a US-based niche publisher that has grown revenues dramatically in the last few years.
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